Safal Group rolls out Safal Eye in the Wild Photography Competition for African photographers
10-09-2021 11:50:25 | by: Pie Kamau | hits: 1651 | Tags:

Safal Group, Africa’s Manufacturer of Steel Roofing Products with a footprint across eight countries launched the Safal Eye in the Wild Competition 2021. The launch is in collaboration with its local operation Mabati Rolling Mills, with experience in building solutions spanning sixty years.  

This competition was inaugurated in 2017 with a focus on Kenya’s wildlife. In subsequent years, the competition has been anchored on several other environmental themes. In 2018, the focus was on saving our trees while in 2019, water conservation took center stage. With a brief hiatus in 2020 due to deadly Covid19 Pandemic, Safal Group is back with a bigger and better competition focusing on African Landscapes.  

During a time when the world order has been disrupted by the pandemic, the Safal Eye in the Wild Competition seeks to spread cheerfulness and rejuvenate the human spirit. It’s a call to action to go out and experience nature through photography and spark great conversations around conversation; and where else other than Africa with its amazing natural landscapes that connects our past and future aspirations.   

Safal Group together with its operations across Africa has a robust CSR arm that carries four pillars, health, education, environment and shelter. The Safal Eye in the Wild Competition aligns with the Environment Pillar and uses photography as a medium to create awareness on selected thematic areas. 

Manish Mehra, MRM Business Head, called upon photographers, conservationists, corporates, government bodies and the general public to participate in the photography competition and be part of driving meaningful conversations around conservation of our landscapes. 

“Africa provides amazing natural landscapes that we have chosen to anchor this year’s campaign. We aspire to see great photography and inspire people to conserve these natural resources. We celebrate an aspect of nature that connects the past, present and future,” he said 

Mehra further said that the Group has partnered with professional judges to help in identifying the top 20 photographs. The judges will look out for photos that show how different African landscapes have shaped the cultures, values, and practices of the surrounding communities and shed light on the urgent need to conserve the continent’s landscape. 

Charles Musyoki, Director, Parks and Reserves, noted the synergy between Safal Group and the Kenya Wildlife Services where the two share a common aspiration on sustainable conservation of wildlife and natural habitats for posterity. In his key note address, Prof. Musyoki lauded the efforts by Safal Group in promoting conservation of the environment.  

The Safal Eye in the Wild Competition starts on September 10 and ends on October 21 2021. The competition is open to both professionals and amateurs residing in Africa. The winning photographer under Gold award will take home $3,000, Silver award $2,000 and Bronze award winner will bag $1000 in cash prizes. Other cash prizes and gifts are also lined up.  

Photographers can submit their best photos here by 21st October 2021.