Orange launches $US 20 phone targeting 16 African countries
Orange has partnered with KaiOS Technologies and UNISOC to launch Sanza, a $US 20 phone with voice recognition in 16 countries in Africa and the Middle-East.
The phone was launched at the Mobile World Conference 2019 in Barcelona and will be available in Botswana, Burkina Faso, Cameroon, Central Africa Republic, Democratic Republic of Congo, Côte d’Ivoire, Egypt, Guinea Bissau, Guinea Conakry, Jordan, Liberia, Madagascar, Mali, Morocco, Sierra Leone and Tunisia.
Beginning April 2019, Orange customers in Mali, Burkina Faso and Côte d’Ivoire will have access to a new category of smart feature phones powered by KaiOS, the operating system from KaiOS Technologies. The other countries will follow in the year.
Sanza will be commercialised with a dedicated offer (voice/text/data) starting around $US 20 (depending of the country), that will help customers to optimise their budget.
Sanza has the simplicity of a feature phone powered by the UNISOC SC7731EF chipset platform with a long-lasting battery life up to 5 days, 3G+, Torch, Wi-Fi and Bluetooth, combined with advanced smartphone-like functionalities.
Thanks to the Google Assistant, Sanza will help overcome language and literacy challenges, as our customers can access information and applications on the device easily, just with their voice, and without having to type. The Google Assistant understands multiple French and English accents, with more languages to come later this year. The phone menu is available in Arabic, Swahili, Portuguese, English and French.
This new phone will also give access to applications such as Twitter, Facebook, YouTube, Google Search and Google Maps, as well as Orange Money, the flagship mobile-based money transfer and financial services offer and My Orange, the application to monitor your mobile consumption, among other things.
"Sanza is a concrete proof of the capacity of Orange to be a key player of digital inclusion in Africa and the Middle-East. With its access to the internet with the voice and its attractive price around US $20, I have the conviction that this 3G phone and soon 4G, is a powerful lever to develop the access to the internet for all in Africa”. Alioune Ndiaye, CEO of Orange Middle East and Africa said.
“Our mission is to help close the digital divide by bringing mobile connectivity to the billions of people without internet in emerging markets, as well as providing those in established markets with an alternative to smartphones. The Sanza by Orange marks an important milestone in fulfilling this mission, as its bound to be successful in Africa with its attractive price point, great features, and the strong presence of Orange in the region.” Sebastien Codeville, CEO of KaiOS Technologies, added.
Orange is present in 20 countries in Africa and the Middle-East and has 120 million customers. With five billion euros of revenues in 2017, this zone is a strategic priority for the Group. Orange Money, its flagship mobile-based money transfer and financial services offer is available in 17 countries and has 40 million customers. Orange, a multi-services operator and key partner of the digital transformation provides its expertise to support the development of new digital services in Africa and the Middle-East.