![[Kenya] Showmax slashes subscriptions paid for via M-PESA](Images/Key Logos/showmax.jpg)
[Kenya] Showmax slashes subscriptions paid for via M-PESA
Showmax has announced revamped prices of its mobile subscriptions bought and paid for via M-PESA. This will see customers enjoy lower prices on two Safaricom mobile data packages that come bundled with a 30-day Showmax Mobile subscription.
The new, lower-priced deals, which take effect from 28th June 2022, are Showmax Mobile + 1GB Safaricom data – Kshs 299, down from Ksh 389 and Showmax Pro Mobile + 3GB Safaricom data – Kshs 1,299.
Following this move, which is exclusive to Safaricom customers, it is now easier for Kenyan streaming fans to pay for their Showmax subscription via M-PESA while enjoying more entertainment for less.
As part of its local-first strategy, Showmax tailors the content, app features, subscription price points and partnerships to what is most important to subscribers in different countries.
“We know that economies are under pressure,” says Nathan Hanley, Chief Expansion Officer – Showmax. “Partnering with our friends at Safaricom, we have worked to lower price and combine data, making it more affordable than ever for Showmax fans in Kenya to enjoy our wide range of local and international content as well as unrivalled live sport.”
“Entertainment is a key passion point for Kenyans, and through this partnership, our customers can now experience their favourite Shomwax content using bundles that provide value while enjoying the convenience of paying via M-PESA,” said Peter Ndegwa, CEO – of Safaricom PLC.
Showmax recently launched the local Original thriller series, Igiza, starring Serah Ndanu, Kevin Samuel and Blessing Lung’aho in a tale of money laundering and stolen identity. The reality series Kyallo Kulture, featuring media personality Betty Kyallo and her sisters Mercy and Gloria, is a fan favourite. New episodes arrive on the platform weekly.
International shows feature the best of HBO, like Game of Thrones, Raised by Wolves and Westworld. Kids’ favourites include Paw Patrol, Henry Danger and DC Super Hero Girls, first on Showmax. Hollywood blockbusters include Zack Snyder’s Justice League and Mortal Kombat.
Showmax Pro features the best football leagues worldwide, including the recent UEFA Nations Cup and the English Premier League from 6 August. Sports fans have a full schedule of world-class live events to look forward to on Showmax Pro, including Wimbledon, the latest MotoGP and the Tour de France.
