South Africa set to showcase its fruit and vegetable export capabilities in Germany
South Africa's fruit and vegetable export capabilities will be on full display to the world When the Department of Trade and Industry ( the dti ) will showcase 25 of the finest local fruit and vegetable exporting companies at the 27th edition of the Fruit Logistica Trade Fair thatwill take place in Berlin, Germany, this February.
The Fruit Logistica Berlin, which is the world's leading international trade fair for the fresh fruit and vegetable industry, covers every sector of the international fruit and vegetable supply chain from production to distribution and marketing. This includes global players as well as small and medium-sized suppliers from all around the world.
The Minister of Trade and Industry, Dr. Rob Davies remarks that this year's showcasing follows on the heels of a successful showing in 2018 where the South African Pavilion raked in more than R372 million in export sales and secured almost 100 trade leads.
"The success of 2018 was instrumental in ensuring that we put together a business team that is not only diverse but that we ensure that the momentum is generated and that is within the European market. Our current team comprises 11 small, medium and micro-sized enterprises, 11 other sized firms and three industry associations or export councils, "says Davies.
Last year, the South African Pavilion received an impressive number of inquiries from companies looking for different types of fruit, especially citrus, grapes and deciduous fruit, as well as subtropical fruits.
It is anticipated that these inquiries and discussions that have been established will be resolved and delivered to the world.
