25% of total Africa prepaid subscribers use PreTUPS™ to recharge their mobile accounts / Comviva’s Leads the Worldwide Electronic Recharge Market through its Next Generation PreTUPS
1 in every 4 prepaid subscribers in Africa uses PreTUPS™
• 9% of world’s total population uses PreTUPS™*
• 25% of total Africa prepaid subscribers use PreTUPS™ to recharge their mobile accounts**
Comviva (http://www.comviva.com), the global leader in providing mobile solutions beyond VAS, today announced that it leads the electronic top-up market across the globe for its PreTUPSTM electronic recharge solution, with 54 deployments spanning 39 countries across leading GSM and CDMA operators. Used by over 600 million subscribers worldwide, PreTUPS™ is a market proven solution that handles more than 15 billion recharge transactions annually.
Comviva’s PreTUPS™ has proved to be a real success across the growth markets of Africa, South Asia, Middle East and Latin America, where it has improved access to affordable talk time to subscribers. Subscribers globally use PreTUPS™ to top-up and transfer talk-time of any value, at anytime and anywhere. In Africa, the solution has been deployed by all major operator groups and the solution is currently being deployed by a leading operator in 16 countries.
Speaking on this achievement Srinivas Nidugondi, Vice President Mobile Financial Solutions, Comviva, commented, “For a vast section of Africa’s prepaid subscribers, PreTUPS™ provides easy access to affordable talk time. It is our expansive reach, proven experience and ubiquitous offerings that has helped us to establish our leadership and make us an unequivocal choice of operators across the world. Our PreTUPS™ solution has empowered mobile services to be extended affordably to new, often low income segments. The fact that 1 in every 4 prepaid subscriber in Africa uses our PreTUPS™ electronic recharge solution is a testimony to the fact how Comviva enables operators’ to go beyond boundaries and make a positive impact on the lives of millions of people around the globe”.
PreTUPS™ is a widely deployed, highly scalable and available prepaid recharge solution that helps operators streamline and enhance their prepaid operations, whilst improving access, convenience, and service delivery for existing subscribers. With PreTUPS™, customers have the flexibility of topping up their talk-time at retailer outlets as well as via their mobile phone using a variety of methods (STK, Web, SMS and USSD), which brings greater convenience to prepaid users. At present, subscribers in 22 African countries use PreTUPS™ to recharge their airtime.
Distributed by the African Press Organization on behalf of Comviva.
This article was originally posted on Africa ICT & Telecom Network
Are you interested in Market Research, Recruitment and Business Leads?
Join the Africa Business Panel, powered by Africa Business Communities.
www.africabusinesspanel.com.