Smile Expands Business Plan, Launches LTE Network in Benin
Having launched its 4G Long Term Evolution (LTE) broadband technology service in Ibadan, Lagos, Abuja and Port Harcourt, Smile Communications has further launched the service in Benin City, Edo State.
With the launch, the teeming residents of Benin City and its environs now have within their reach, the best in class 4G LTE mobile network as Smile Communications Nigeria Limited rolled out its unmatched broadband services in the state capital.
According to the broadband company, for most people in Edo State, the wait for reliable internet access is over as they can now enjoy the benefits of having a true 4G LTE mobile network within their reach.
Announcing the launch in Benin on Tuesday, the Chief Marketing Officer of Smile Communications Nigeria Limited, Alero Ladipo, expressed delight that Smile is now available in Benin, a city of immense historical and strategic importance. She assured residents of Benin City and environs of her company’s commitment to providing the best customer experience on the network.
Our main objective in Smile is to ensure our customers have a memorable experience while on the internet. A customer must enjoy the simplicity of the service. We adapt quickly and innovate constantly, passing on the benefits to our customers through quality, simplicity and reliability,” Ladipo said.
She further noted that Smile is renowned for innovative practices and has on a consistent basis, provided high quality 4G LTE broadband Internet access that is quite affordable. To her, the launch in Benin gives practical expression to Smile’s transformative objective of using the best and most innovative technologies to provide its customers with high quality, easy to use and affordable communication services as well as enabling its customers to fully benefit from the Internet world. She explained that with this latest launch of Smile services, residents of Benin City would henceforth join other Nigerians in enjoying the most reliable and consistent online experience in Nigeria.
Smile’s entry into Benin City follows its earlier launch of services in such cities as Ibadan, Lagos, Abuja and Port Harcourt. The systematic rollout of its network services is in line with its strategic objective of making available to Nigerians, superfast, mobile, reliable and affordable broadband internet access. It also represents a considerable investment and reflects Smile’s confidence in, and commitment to the country’s development.
Founded in 2008, Smile Nigeria is a subsidiary of Smile Telecoms Holdings, which has operations in Tanzania, Uganda, Democratic Republic of Congo (DRC) and an associate company in South Africa. Smile launched West Africa’s first true 4G LTE network in Ibadan in 2013, thereby revolutionising the way people access the internet. Smile’s preference for the 4G LTE technology as the framework for all its current services is predicated on the fact that the LTE is the only technology that is fast enough to truly open the door to the digital revolution in Nigeria. This is in addition to the LTE providing the best coverage indoors and in built –up areas and has the fastest growing ecosystem for end user devices.
